So, the John Lewis Christmas advert for 2015 aired for the first time on Friday – many were impressed. For me though I was underwhelmed.
Usually they build a story that entices the audience by following a specific character (child or animal) and draw people in. With such short amount of time, these adverts are able to quickly introduce you into a world and to a character. They then show you the situation and effectively conclude the advert with something endearing – which is always capable of drawing a tear or two.
There’s always a message that pops up at the end and when it does, it usually makes you think or say ‘aww’. This man on the moon advert just didn’t do that for me. The message is great – to ensure no one is alone this Christmas – but I think it could have been executed more effectively. Maybe with a better idea and character?
I get much more emotional over cartoon and real animals than a man on the moon. I suppose the fact that I couldn’t shift the thought of ‘he would be dead on the moon.’
Just my thoughts on the John Lewis Christmas advert for 2015.